Jessica focuses on Creative Lawyering for Conscious Entrepreneurs. She is honest, professional and appreciates openness. She also embraces innovation. We wanted her branding to reflect these things and more, from her logo, color choice and fonts up to her website. We wanted a clean, sleek look that incorporated all that she is about. It’s important in branding to let your clients know what you are about in copy and in the subtleties of branding.